Tuesday, December 25, 2012
Monday, December 24, 2012
3). Book Review: My Life In Ruins
Hi, everyone, this blog I talk about the my life in ruins so, this movie about the guide toures a cultural based tourism. From the historical tourism has a tourism in archeology and history for admire to delight and leran in the experience.
From, thier the character or the movie have; the guide is Georgia; she has power the guide but don't have the entertain for the tour.
The traveler prominent is Eerth; he has adorable and make the guide has the inspiration to do work or make entertain with the traveler.
The other guide is Nico; he has bootlicker and browbeat always.
The driver of tourism is Poupi; he has quiet.
If, I have the manage a tour agency. The important keys I will consider thus; the first, you must be exhilaration because you can make the traveler a happyness as well.
The seconed, you have to make the entertainment for the traveler and you enjoy with the work together.
the last, you have to confidence with work and solve the possible solution as well.
So, the movie make the development to the guide for the better and can make to good tour as well.
Sunday, December 23, 2012
Nagative Publicity: Companies Assume Different Strategy to Deal with Crisis Management
Now this post, I talk about the negative publicity of compaines assume different strategy to deal with cisis management so, there are many in the business world who believe that publicity including negative publicity is good for company.
So, the publicity is generally acknowledged to be more credible and more influential than company-controlled communications. Negative publicity, in particular, has the potential to damage corporate image. This is due to its high credibility as well as the negativity effect, a tendency for negative information to be weighted more than positive information in the evaluation of people, objects, and ideas. Because the media has a preference for reporting bad news, companies are more likely to receive bad press rather than positive press.
According, The corporate crises often result in negative publicity, threatening the image of the company. The present study investigated the effects of company reputation for social responsibility prior to a crisis event, response to a crisis event, and responsibility for the event on overall consumer regard for the firm. The study is an experimental test of image restoration strategies conceptualized in the literature. Each of the factors was found to exhibit a significant main effect. For the crisis scenario used in the responsibility explained the largest proportion of variance and response explained the least. An unexpected finding was that an inappropriate response by a "bad" company resulted in an increase in regard toward the firm, whereas the same response by a "good" company resulted in a decrease in rregard for the firm.
For some time, the publicity make without to the marketing and the role of the pubilcity so, it make the publicity has the idea and improve for the create of advertising and promote of the producte for the companies as well.
4). Common Mistakes in Customer Service
Hi, every one ,today I talk about the common mistakes in customer service so, it's has many mistake for customer service. Making customers happy and creating a loyal clientele doesn’t have to be costly. Simply avoiding some common customer service mistakes can make a big impact on sales. I talked to small business owners and experts about some of the common customer service mistakes small businesses.
I will be for example have 5 sample in the important for you.
First, Failing to Listen: Business owners often start by explaining all the services their business offers without waiting to hear what the customer needs. the customer’s needs off the bat instead of overwhelming them with all the products and services that the business offers and specific of the products and services that the business.
Second, Using Technical Jargon: The using jargon is common for businesses that offer technical services like car or computer repair. Many customers aren’t familiar with the jargon associated with the technical products and feel lost and confused with all the terminology. Customers feel more comfortable using your service when you use terms they understand.
Third, Failing to Share Information Internally: Even if you’re a small business, chances are that more than one employee might deal with the same customer. That is the employees often fail to share customer information with each other. It can be exasperating for a client to have to repeat the issue to every employee with whom they interact.
Fourth, Ignoring the Impact of Economic Fortors: Many businesses fail to factor in external factors like an economic downturn when selling to customers. And the business owners should consider how the downturn has affected consumer spending when targeting customers. For example, some car dealers push luxury cars on customers instead of offering specials on more economical models with high mileage
The last, Forgetting to Follow Up: Following up via email about certain services or products the customer was interested in helps build long-term relationships and increase sales. Be proactive in asking customers if they would like to get on a mailing list or a newsletter.
If you follow to the five sample so, I think it can help you as well. And, it some sample can improve to development your smell business as well.
Saturday, December 22, 2012
Did Janet Jackson's Wardrobe Malfunction help GoDaddy.com's Success?
Today, I talk about Janet Jackson's help GoDaddy.com's success which, she use the strategy at the focus of media attention for week on end. But not only the media got involved so too did the public. So, Janet apologize with many believe that the negative publicity hurt sales of the product.
And, the public relation has the positive and negative of the demonstrates power public. So, the public is often out the control marketing because it can increasingly the management of publicity is being adopted as a marketing increase. And, they can change in the public relations function of companies and organizations.
This all for the importance and role of the public relations in the IMC program may be argued so, one thing is clear. The public relations role in the communications program has changed by some people may disagree as to the importance and power of the program element.
So, now the public relation, corporate advertising all have promotion program element to great benefit of marketing. However, these tool do not always specific objective of product and service of promotional mix. Some time, they can involved the same activities are design more change attitude toward organization or issue than to promote specific products of affect behaviors directly.
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